Welcome to Rutabaga's Blog
Unlocking Product Excellence: Insights and Strategies for Building Customer-Centric Products.
In the realm of startup ventures, the concept of a Minimum Viable Product (MVP) has long been heralded as the go-to strategy for testing the
There’s no shortage of tools available to product delivery teams when it comes to gathering, storing, socializing, and leveraging their customer insights to inform product
In the realm of product development and delivery, customer insights are the compass that guides innovation and ensures market fit of new features and offerings.
Just a couple of weeks ago, I shared a blog post reflecting on a year of striving for mastery in various aspects of running a
Last month, I wrote a blog post about how we, at Rutabaga, have customer experience on our mind; highlighting three experiences that left something to
Several years ago, I developed a journey mapping methodology, which helps organizations get an objective view of how their customers, partners, and employees view their
At Rutabaga (roo·tuh·bay·guh), we believe in standing out, not just in our innovative solutions but also in our brand identity. Today, we’re excited to share